Trendzoom : Fashion Forecast Autumn/Winter 2020-2021
The three trends approach solutions in a different way, FLEX looks at the versatile aspects of design, FLUID TECH is full of innovative ideas for the future and CITIZEN looks to the past for answers.
Fashion will feel a distinct push towards multipurpose pieces, which are versatile enough to adapt to the new flex in our lifestyle. Items which can transition from one occasion to another - or even transcend seasons.
Simple adjustments to the line, clever cutouts and missing details keep the look forward facing without compromising the classic styling and familiar shapes.
The trend moves in step with innovation, technical aspects are the driving force, and shapes are softly constructed. Designs are experimental and have a strong ergonomic connect to the body in second-skin fits.
Well-informed, tech-savvy individuals are ready for the next and the new, embracing sports styles, soft tailoring and industrial-style workwear.
Home-centric style leans into the kind of cosy fabrics and plush materials that bring joy and contentment into our lives. This easy familiarity taps into a desire for connection and holds open a door to the past.
The male youth sector channels iconic styles, such as the Kurt Cobain copy cardigan by Vetements or the nostalgia-fuelled Beatles collection by Stella McCartney. There’s a new willingness to embrace familiar aspects of the past and reshape it for the future.
The TRENDZOOM Fashion Forecast is a 41-page report published: September, 2019.
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